乐水乐山
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犍为:精准赋能,这场创业培训实实在在
乐水乐山 2025-07-22 15:48:31

“源”头赋能“好创业”。犍为县人社局聚焦创业指导精准化、专业化要求,近日在玉津镇凤岭社区“煲”就业服务站开展返乡创业指导员技能提升培训,为基层创业服务骨干送来靶向赋能“及时雨”。



培训前期通过问卷精准摸排,锁定“政策解读不深、技能应用不精、新媒体营销乏力”三大短板,特邀省级创业导师、乐山市职业技术学院高级讲师、市级新媒体运营专家组建“金牌讲师团”,量身定制“实操+政策”双轨课程。培训中采用“理论+实操+互动交流”相结合的方式,围绕抖音运营逻辑、短视频内容创作等痛点,手把手教学各类新媒体运用实操,破解“想宣传却不会推广”难题;聚焦创业政策帮扶、创业技能提升等关键环节,结合案例深度解读政策要点与应对策略,丰富的课程和形式让“学”与“用”无缝衔接。



“这场培训太实在了,既让我们清楚掌握作为创业指导员的工作重点,也学到了实打实的技能。”创业指导员“兔宫主”罗凤英感叹道,以前一直在做新媒体运营,但由于账号经常发养兔视频,导致账号标签不精准,经创业导师指导后终于找准兔产品宣传定位,营销思路一下清晰了。



据悉,除定期开展创业技能提升培训讲座外,县人社局紧扣“源来好创业”活动“精准服务、激发活力”核心,依托省市创业导师、县内创业指导员定期组织创业服务进田间、社区等活动,对犍为各类有困难的创业项目提供一对一精准诊断以及解决方案,切实以全链条服务为创业者清障护航,让返乡创业动能在专业化指导中持续增强。

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